Pragmatic Play has struck a “strategic partnership” with online casino and sports betting operator Coolbet, which says that it “can’t wait to see” how the supplier’s products are received by its players.
This will see Coolbet customers can now choose from a collection of slot and live casino products, including the provider’s two-card version of baccarat, Dragon Tiger, as well as Mega Roulette and a dedicated blackjack table.
The latter offers players “a unique and highly customised” live casino experience, with Coolbet’s branding across the table, which is designed to provide a more immersive product for players and a striking visual asset for the operator.
Patrik Backlund, Coolbet’s head of casino and games, said: “We are delighted to bring Pragmatic Play’s market leading slot and casino products to our players.
“Pragmatic Play’s live casino offers a host of high-quality experiences, and we can’t wait to see how it is received by our audience.”
The deal is the latest in a string of successful partnerships for Pragmatic Play, which says that its expansion strategy across both European and global regulated markets is “paying off”.
“As a leading provider of live casino and slot products to the igaming industry, it is our responsibility to partner with brands that embody our values,” stated Lena Yasir, vice president of Malta operations at Pragmatic Play.
“Coolbet has constructed its reputation as a first-rate supplier by implementing its core values into all of its operations, and we look forward to seeing how the relationship develops between our brands.”
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