Blueprint Gaming has strengthened its ties with Lindar Media after delivering its Jackpot King progressive system to the operator’s flagship casino brand MrQ.
Lindar says that the addition will deliver “a new dimension” to the igaming brands offering, with players gaining the chance to trigger the Wheel King and win a cash prize from one of Jackpot King’s three pots.
“We’re proud to be playing such an integral role in the strong growth of Lindar Media and its MrQ brand. It further demonstrates the quality of our content and how our engaging games fuel business growth for operators,” stated Jo Purvis, director of key accounts and marketing UK at Blueprint Gaming.
“The addition of Jackpot King will elevate MrQ’s offering and attract new customers. With a new advertising campaign coming up, it’s an exciting time for Lindar Media and we’re thrilled to be a part of its journey.”
Lindar Media says that it has witnessed “considerable growth” in recent times, with the company doubling its staff headcount and seeing revenues soar.
The integration of Jackpot King comes as the group prepares for its first TV and radio advertising campaign in the UK. Starting in August, the adverts are set to include Blueprint’s Fishin’ Frenzy Megaways, as the operator continues to build its customer base and brand awareness.
Savvas Fellas, managing director at Lindar Media, added: “Our relationship with Blueprint, while still young, is growing stronger by the day. With the expansion of its games portfolio and now the introduction of the Jackpot King series, I’m confident we’ll continue to complement each other’s business objectives way into the future.
“The quality and reliability of the Blueprint service allows us to focus on developing and improving our product. We’re incredibly excited to unveil our new marketing campaign that will take MrQ to the next level.”
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