Betixon launches in Lithuania with Uniclub Casino

Betixon has asserted that it is “thrilled” to have secured its Lithuanian entry, as the games studio launches its range of content with sports betting and igaming operator Uniclub Casino.

This will enable customers of Uniclub access to the group’s range of titles, including Boots of Luck, Age of Halvar and Reign of Zeus, which the group says aligns with its strategy of regulated market expansion.

Martynas Matulevicius, CEO at Uniclub, said: “We believe Betixon’s games offer something a little different, something more imaginative. They’re visually stunning, and they take the humble slot and weave magic and fantasy and storytelling into it. That’s why we know our players are going to love these games too.”

The new deal builds on a year of growth for Betixon, as it continues to make inroads into new regulated markets, such as Greece and Portugal, through strategic partnerships.

The supplier adds that it sees exciting growth potential in the Lithuanian market, which saw a 47.1 per cent jump in online gaming revenue last year. 

“Lithuania is a growth market and we’re thrilled to be a part of it. For us, it’s important to continually increase our distribution, simply because we believe in our games,” stated Lior Cohen, co-founder and CTO of Betixon.

“We believe they offer something really new and exciting to the gaming space. It’s an honour to be launching in Lithuania with the biggest and best in the market, Uniclub.”

Last month, Betixon set its sights on achieving Greek success, after submitting its B2B manufacture’s suitability licence to the Hellenic Gaming Commission.

The HGC is expected to issue licences to operators over the next few months, with suppliers to receive their licences after. Betixon has voiced confidence in receiving its licence in due course, which would to a regulated market presence in the UK, Lithuania, Estonia, Italy, Colombia, Portugal and Romania.

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